Evidence of Co-Evolution of Technology-Centered Knowledge Networks and Capabilities in a Latecomer Enterprise: The Case of Petrobras Distribuidora in Developing the Automotive Lubricant Product Line

Authors

  • Paul Marius Andersen Petrobrás Distribuidora https://orcid.org/0000-0001-6644-1536
  • Eduardo Pinheiro Gondim de Vasconcellos Faculdade de Economia e Administração e Contabilidade (FEA), Universidade de São Paulo (USP)
  • Marcos Alberto Castelhano Bruno Faculdade de Economia Administração e Contabilidade da Universidade de São Paulo - USP/FEA

DOI:

https://doi.org/10.24023/FutureJournal/2175-5825/2018.v10i3.297

Keywords:

knowledge networks, technological capabilities, automotive lubricants, latecomer firm, Brazil

Abstract

This paper aims to verify the suitability of DANTAS & BELL (2011) framework, applied on the case of the development of the automotive lubricant product line at the subsidiary Petrobras Distribuidora. Using a single technology example as an exploratory pilot-study in a latecomer firm confirmed the existence of a self-reinforcing, accumulative and non-recursive relationship between capabilities and networks. Moreover, the construct also enabled the assessment of the capability level of the lubricant business and permitted the elaboration of practical managerial considerations aiming at the development of world leading products on the innovation frontier.

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Author Biographies

Paul Marius Andersen, Petrobrás Distribuidora

Graduado em Engenharia Química pela Universidade Federal do Rio de Janeiro - UFRJ, Rio de Janeiro, (Brasil). 

Eduardo Pinheiro Gondim de Vasconcellos, Faculdade de Economia e Administração e Contabilidade (FEA), Universidade de São Paulo (USP)

Doutor em Administração pela Universidade de São Paulo - USP, São Paulo, (Brasil). Professor da Universidade de São Paulo, Faculdade de Economia Administração e Contabilidade, Departamento de Administração - FEA/USP. 

Marcos Alberto Castelhano Bruno, Faculdade de Economia Administração e Contabilidade da Universidade de São Paulo - USP/FEA

Doutor em Administração pela Université Lumiére Lyon 2, (França). Professor na Faculdade de Economia Administração e Contabilidade da Universidade de São Paulo - USP/FEA, São Paulo, (Brasil).   

References

BELL, Martin and FIGUEIREDO, Paulo N. Building innovative capabilities in latecomer emerging market firms: some key issues. Innovative firms in emerging market countries. New York and London. 1ed. Oxford: Oxford University Press 1 (2012): 24-109.

DANTAS, E. and BELL, M. The Co-Evolution of Firm-Centered Knowledge Networks and Capabilities in Late Industrializing Countries: The Case of Petrobras in the Offshore Oil Innovation System in Brazil, World Development (2011), doi:10.1016/ j.worlddev.2011.02.002

DUTRÉNIT, Gabriela. Instability of the technology strategy and building of the first strategic capabilities in a large Mexican firm. International Journal of Technology Management 36.1 (2006): 43-61.

KIM, L. Imitation to innovation: the dynamics of Korea's technological learning. Harvard Business Press, 1997.

KIM, L. Crisis construction and organizational learning: Capability building in catching-up at Hyundai Motor. Organization Science, 9(4), 506-521, 1998.

LEONARD-BARTON, Dorothy. Wellsprings of knowledge: building and sustaining the sources of innovation. Harvard Business Press, 1998.

PETROBRAS. Petrobras Distribuidora, uma trajetória vitoriosa - 40 anos Memória BR. Museu da Pessoa: São Paulo, 2011.

PETROBRAS DISTRIBUIDORA S.A. Demonstrações Contábeis 2013. BR Petrobras. <http://www.br.com.br/wps/wcm/connect/f16fa500437881d2a8d4ed58cc63edc5/balanco_br_jc.pdf?MOD=AJPERES> Accessed on April 10, 2015.

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Published

2018-12-27

How to Cite

Andersen, P. M., Vasconcellos, E. P. G. de, & Bruno, M. A. C. (2018). Evidence of Co-Evolution of Technology-Centered Knowledge Networks and Capabilities in a Latecomer Enterprise: The Case of Petrobras Distribuidora in Developing the Automotive Lubricant Product Line. Future Studies Research Journal: Trends and Strategies, 10(3), 365–382. https://doi.org/10.24023/FutureJournal/2175-5825/2018.v10i3.297

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