Ailton Conde Jussani
Universidade de São Paulo
Brazil

PhD Candidate in Administration Program, Universidade de São Paulo, Brazil

Specialist, International Executive MBA, Fundação Instituto de Administração, Brazil

Researcher at the Center for Technology Management and Policy, Universidade de São Paulo, Brazil

Patricia Viveiros de Castro Krakauer
Universidade de São Paulo
Brazil

Masters level student in Administration from the Universidade de São Paulo, Brazil

Specialist, Marketing, Fundação Instituto de Administração, Brazil

Researcher at the Strategic Planning and Entrepreneurship Group at the School of Economics, Business Administration and Accounting - Universidade de São Paulo, Brazil

Edison Fernandes Polo
Universidade de São Paulo
Brazil

Associated Professor at the School of Economics, Business Administration and Accounting - Universidade de São Paulo, Brazil